The lives of people all over the world are increasingly enhanced and shaped by artificial intelligence (AI). Whether you are in the public or private sector, in a large organisation or a small shop, AI has a growing impact on your business and your life. According to Dr. Anamaria Dutceac Segesten, senior lecturer at Lund University, AI is slowly becoming the type of technology without which no industries or fields can survive. With this in mind, Lund University has long nurtured a network where AI researchers get the opportunity to exchange ideas and form partnerships within research and innovation. The course AI, Business and the Future of Work is partly an outcome of those partnerships.
Anamaria Dutceac Segesten states that mass media often describe AI as a type of “machine” that does not exist yet. This is unrealistic, which makes it important to inform the public about what AI is, how it works and how it can be used to run a company effectively. Anamaria Dutceac Segesten uses a definition formulated by Economic Co-operation and Development (OECD) to explain what artificial intelligence really is:
“An AI system is a machine-based system that can, for a given set of human-defined objectives, make predictions, recommendations, or decisions influencing real or virtual environments. AI systems are designed to operate with varying levels of autonomy.”
The course AI, Business and the Future of Work, created by Lund Unievrsity, is a free four-week online course on www.coursera.org. The course is meant for the broad public. You do not need to be working at an AI company or have technical skills within IT to benefit from it. The course helps you and your organisation to understand artificial intelligence as well as how AI can be implemented with regards to work organisation, business models, human resources and customer strategy among others in order to lead your organisation towards efficiency, sustainability and innovation.
”The course also presents risks associated with the implementation of an AI-system and concludes with a few thoughts on the relation between humans and machines in the distant future. By understanding the technology and its place in the workplace, the course learners can ponder upon how they themselves want to relate to AI, how they want to expand their knowledge of the subject and how they can eventually design an AI-strategy for their company or organisation,” says Anamaria Dutceac Segesten.
In other words, if you are interested in using AI to make your organisation more efficient through automation processes and to learn about how AI impacts your industry so that you can avoid the pitfalls and seize the benefits, this course is for you.
Anamaria Dutceac Segesten will guide you through the topics with short lectures, interviews and interactive exercises meant to get you thinking about your own context. 12 industry professionals, AI experts and thought leaders from different industries have been interviewed and will complement the short lectures to give you a broad overview of the topics. Each module further includes a few readings complemented with a quiz to make sure you have understood the material and are able to apply it in practice.
Lund University also offers another online course in AI & Law on Coursera, which explores the way in which the increased use of artificial intelligence affects the practice and administration of law defined in a broad sense.
Text: Katja Woxell